This page contains affiliate links. We may earn commissions when readers interact with or purchase items through these links. For more information, see our affiliate disclosures here.
HASBRO AND JAGEX ENTER STRATEGIC DEVELOPMENT AGREEMENT
TO CREATE NEW TRANSFORMERS ONLINE GAME
Iconic AUTOBOTS and DECEPTICONS Set to Battle Online in 2012
PAWTUCKET, R.I. – March 14, 2011 – Hasbro, Inc. (NASDAQ: HAS) announced today that it has signed a strategic development agreement with Jagex Limited to jointly create a new online game based on the globally iconic TRANSFORMERS brand. Under the agreement, the two companies are slated to launch the TRANSFORMERS online game in 2012 in North America, Latin America, Europe, New Zealand and Australia.
Jagex, based in the United Kingdom, is one of the largest independent game developers and publishers in the world with a dedicated global user base of millions playing its more than 40 online games. The company's flagship game, RuneScape, is the world's most popular free-to-play MMOG.
“Hasbro’s decision to align with Jagex speaks to the quality of their award-winning development and publishing team that boasts an outstanding track record of delivering innovative and fun online games capable of reaching millions of gamers across the globe,” said Mark Blecher, Senior Vice President and General Manager of Digital Gaming and Media at Hasbro. “We are extremely excited to create a dream team that combines TRANSFORMERS brand stewards with Jagex development experts to deliver an epic TRANSFORMERS gaming experience to fans in 2012.”
“TRANSFORMERS is one of the most iconic brands in the world and we are delighted to team up with Hasbro in order to bring our shared vision to reality,” said Mark Gerhard, CEO at Jagex Games Studio. “There is a huge appetite for an online TRANSFORMERS game and we will utilize every bit of our development and publishing expertise to deliver a dynamic and action-packed game that TRANSFORMERS fans will find irresistible.”
About TRANSFORMERS
The TRANSFORMERS brand has delivered “MORE THAN MEETS THE EYE” action to legions of fans around the world for more than 25 years. As one of the hottest global entertainment properties, TRANSFORMERS captures excitement through action figure play, movies, television, digital gaming, comics, and more.
About Hasbro
Hasbro, Inc. (NASDAQ: HAS) is a branded play company providing children and families around the world with a wide-range of immersive entertainment offerings based on the Company’s world class brand portfolio. From toys and games, to television programming, motion pictures, video games and a comprehensive licensing program, Hasbro strives to delight its customers through the strategic leveraging of well-known and beloved brands such as TRANSFORMERS, LITTLEST PET SHOP, NERF, PLAYSKOOL, MY LITTLE PONY, G.I. JOE, MAGIC: THE GATHERING and MONOPOLY. The Hub, Hasbro’s multi-platform joint venture with Discovery Communications (NASDAQ: DISCA, DISCB, DISCK) launched on October 10, 2010. The online home of The Hub is www.hubworld.com. The Hub logo and name are trademarks of Hub Television Networks, LLC. All rights reserved.
Jagex Games Studio is a multi-award winning games developer based in Cambridge, England. Jagex specialises in the development of high quality browser-based games and is the largest independent games developer and publisher in the UK.
Jagex has a long-standing reputation for creating the world's best online games and for developing hugely popular, high quality, accessible, free-to-play games and for providing an unbeatable community experience for millions of players around the world. Jagex has developed and self-published over 40 online titles, including the world's most popular free multiplayer online game, RuneScape.com
In addition to RuneScape, Jagex self-publishes games on its games portal Jagex.com, and has released a series of successful iPhone games including BounceDown, StarCannon, and Miner Disturbance. Jagex also acts as a third-party publisher for likeminded developers, publishing titles such as the real-time strategy game War of Legends and the iPhone title Undercroft.
TRANSFORMERSTM: DARK OF THE MOONTM VIDEO GAME SETS THE STAGE IN THE ULTIMATE BATTLE FOR EARTH
New Game to Feature an Original Prologue Storyline to Upcoming Film and Debut In-Game 'Stealth Force' Conversion Mode
Santa Monica, CA - February 14, 2011 - The next colossal entry in the TRANSFORMERS saga on Earth is on the way as Activision Publishing, Inc. (Nasdaq: ATVI) announced today that Transformers: Dark of the Moon is in development by the critically acclaimed developers at High Moon Studios. Based on Hasbro's legendary TRANSFORMERS property and featuring a brand-new 'Stealth Force' conversion mode, the game thrusts players directly into an original prologue storyline to experience the ultimate battle between the AUTOBOTSTM and DECEPTICONSTM that leads into the summer's most anticipated blockbuster film and reveals another face of evil, SHOCKWAVE.
"We couldn't be more excited to expand on the epic movie universe in the Transformers: Dark of the Moon game, and allow fans to experience the gripping events and backstories that occur right before the upcoming film," said Paul Wright, Head of Marketing for Licensed Properties, Activision Publishing. "The immensely talented group at High Moon Studios are huge fans of the property, and they are thrilled to unveil some new characters from the movie while introducing Stealth Force gameplay that lets players convert to a third form beyond robot and vehicle modes to defeat their enemies in more ways than ever before."
"Activision continues to deliver outstanding video games based on Hasbro's iconic TRANSFORMERS brand," said Mark Blecher, SVP of Digital Media and Gaming, Hasbro. "We're thrilled to deliver the Transformers: Dark of the Moon prologue video game to TRANSFORMERS fans around the world in anticipation of the film."
The Transformers: Dark of the Moon game allows players to fight through the epic battles on Earth that will shape the events of the upcoming film. Armed with a brand-new gameplay mechanic, fans will harness the power of Stealth Force to instantly convert to a third, hybrid state that combines the weapons and firepower of robot mode with the agility and maneuverability of vehicle mode. Set in unique environments around the world such as the Jungles of South America, Siberian military facilities, Detroit Cityscapes and more, the game lets players assume the roles of a diverse roster of everyone's favorite TRANSFORMERS from the movie through a heart-pounding campaign to save mankind. Additionally, fans can play the game with or against their friends through intense, online multiplayer game modes as their favorite iconic characters.
The Transformers: Dark of the Moon video game is currently in development by High Moon Studios for the Xbox 360® video game and entertainment system from Microsoft and PlayStation®3 computer entertainment system. Behaviour Interactive is developing distinct versions for the WiiTM system, Nintendo DSTM and Nintendo 3DSTM hand-held systems.
Paramount Pictures will release the Transformers: Dark of the Moon movie nationwide on July 1, 2011.
About Hasbro
Hasbro, Inc. (NASDAQ: HAS) is a branded play company providing children and families around the world with a wide-range of immersive entertainment offerings based on the Company's world class brand portfolio. From toys and games, to television programming, motion pictures, video games and a comprehensive licensing program, Hasbro strives to delight its customers through the strategic leveraging of well-known and beloved brands such as TRANSFORMERS, LITTLEST PET SHOP, NERF, PLAYSKOOL, MY LITTLE PONY, G.I. JOE, MAGIC: THE GATHERING and MONOPOLY. The Hub, Hasbro's multi-platform joint venture with Discovery Communications (NASDAQ: DISCA, DISCB, DISCK) launched on October 10, 2010. The online home of The Hub is http://www.hubworld.com. The Hub logo and name are trademarks of Hub Television Networks, LLC. All rights reserved.
About Activision Publishing, Inc.
Headquartered in Santa Monica, California, Activision Publishing, Inc. is a leading worldwide developer, publisher and distributor of interactive entertainment and leisure products.
Activision maintains operations in the U.S., Canada, the United Kingdom, France, Germany, Ireland, Italy, Sweden, Spain, Norway, Denmark, the Netherlands, Australia, South Korea, China and the region of Taiwan. More information about Activision and its products can be found on the company's website, http://www.activision.com.
Cautionary Note Regarding Forward-looking Statements: Information in this press release that involves Activision Publishing's expectations, plans, intentions or strategies regarding the future are forward-looking statements that are not facts and involve a number of risks and uncertainties. Activision Publishing generally uses words such as "outlook," "will," "could," "would," "might," "remains," "to be," "plans," "believes," "may," "expects," "intends," "anticipates," "estimate," future," "plan," "positioned," "potential," "project," "remain," "scheduled," "set to," "subject to," "upcoming" and similar expressions to identify forward-looking statements. Factors that could cause Activision Publishing's actual future results to differ materially from those expressed in the forward-looking statements set forth in this release include, but are not limited to, sales levels of Activision Publishing's titles, shifts in consumer spending trends, the impact of the current macroeconomic environment, the seasonal and cyclical nature of the interactive game market, Activision Publishing's ability to predict consumer preferences among competing hardware platforms, declines in software pricing, product returns and price protection, product delays, retail acceptance of Activision Publishing's products, adoption rate and availability of new hardware (including peripherals) and related software, industry competition including from used games and other forms of entertainment, litigation risks and associated costs, rapid changes in technology, industry standards, business models including online and used games, and consumer preferences, including interest in specific genres such as music, first-person action and massively multiplayer online games, protection of proprietary rights, maintenance of relationships with key personnel, customers, licensees, licensors, vendors, and third-party developers, including the ability to attract, retain and develop key personnel and developers that can create high quality "hit" titles, counterparty risks relating to customers, licensees, licensors and manufacturers, domestic and international economic, financial and political conditions and policies, foreign exchange rates and tax rates, and the identification of suitable future acquisition opportunities and potential challenges associated with geographic expansion, and the other factors identified in the risk factors sections of Activision Blizzard's most recent annual report on Form 10-K and any subsequent quarterly reports on Form 10-Q. The forward-looking statements in this release are based upon information available to Activision Publishing and Activision Blizzard as of the date of this release, and neither Activision Publishing nor Activision Blizzard assumes any obligation to update any such forward-looking statements. Forward-looking statements believed to be true when made may ultimately prove to be incorrect. These statements are not guarantees of the future performance of Activision Publishing or Activision Blizzard and are subject to risks, uncertainties and other factors, some of which are beyond its control and may cause actual results to differ materially from current expectations.
The battle for CYBERTRON continues as
Activision Publishing, Inc. (Nasdaq: http://www.activision.com ATVI)
announced today that the Transformers: War for Cybertron Map and Characters
Pack 2 is available now for download on the Xbox 360R video game and
entertainment system from Microsoft and the PlayStationR3 computer
entertainment system. Based on Hasbro's iconic TRANSFORMERS brand, the
downloadable content pack will include two new, distinct playable
TRANSFORMERS characters and five all-new maps for online multiplayer game
modes.
The new playable TRANSFORMERS characters joining the roster will include ZETA PRIME and DEAD END. Players will have access to both characters in the
game's heart-pounding, four-player co-op Escalation mode, and will be able
to select their chassis to create their own TRANSFORMERS character in the
traditional competitive multiplayer modes.
In addition, five brand new multiplayer maps will extend the diverse array
of battlefields on which players can wage war with their friends.
* Two new Escalation mode maps include:
* Pulse is an AUTOBOT map and allows players to take a journey inside
the DECEPTICON giant TRYPTICON, challenging fans to explore his twisted
interior corridors to overload the central power core located within.
* Static is a DECEPTICON map that thrusts players into a bevy of
multi-level rooms riddled with environmental traps that can be used for
their advantage.
* Three new competitive multiplayer maps include:
* Horizon is a picturesque statuary overlooking the war-torn AUTOBOT
home city of Iacon, complete with wide open courtyards and tight spaces for
close quarters combat.
* Sector is an old maintenance facility used by the DECEPTICONS during
the legendary war and allows for open vehicle navigation, especially
dive-bombing jets and those with long range weapons.
* Metropolis is set high above the clouds and drops players straight
into the bombed out ruins of a high rise Iacon city building. Liquid
energon drips from broken pipes and sparking electricity crackles from
severed wires as it was once served as a fierce central battleground on
Cybertron.
The Transformers: War for Cybertron Map and Characters Pack 2 is currently
available on Xbox LIVE Marketplace for the Xbox 360R video game and
entertainment system from Microsoft for 800 Microsoft Points and in the
PlayStationRStore for the PlayStation 3 computer entertainment system for $9.99.
Hasbro, Inc. (NYSE:HAS) is a worldwide leader in children's and family
leisure time products and services with a rich portfolio of brands and
entertainment properties that provides some of the highest quality and most
recognizable play and recreational experiences in the world. As a
brand-driven, consumer-focused global company, Hasbro brings to market a
range of toys, games and licensed products, from traditional to high-tech
and digital, under such powerful brand names as TRANSFORMERS, PLAYSKOOL,
TONKA, MILTON BRADLEY, PARKER BROTHERS, CRANIUM and WIZARDS OF THE COAST.
Come see how we inspire play through our brands at http://www.hasbro.com. C
2010 Hasbro, Inc. All Rights Reserved.
About Activision Publishing, Inc.
Headquartered in Santa Monica, California, Activision Publishing, Inc. is a
leading worldwide developer, publisher and distributor of interactive
entertainment and leisure products.
Activision maintains operations in the U.S., Canada, the United Kingdom,
France, Germany, Ireland, Italy, Sweden, Spain, Norway, Denmark, the
Netherlands, Australia, South Korea, China and the region of Taiwan. More
information about Activision and its products can be found on the company's
website, http://www.activision.com.
Yes the game we've all been anticipating has finally hit retail, no doubt some of you already own it and have started playing it and some of you are playing it while we post this article.
And to "celebrate this day Activision has sent us this Press Release:
TRANSFORMERS™: WAR FOR CYBERTRON
HITS RETAIL SHELVES NATIONWIDE
Highly-Anticipated Action Shooter Defines New Chapter in the TRANSFORMERS Universe
Santa Monica, CA – June 22, 2010 – The legendary conflict between the AUTOBOTS and DECEPTICONS has come to a head, as Activision Publishing, Inc. (Nasdaq: ATVI) announced today that Transformers™: War for Cybertron has landed in retail stores nationwide. Developed by award-winning High Moon Studios and based on Hasbro’s legendary TRANSFORMERS property, the game allows players to become the ultimate TRANSFORMERS weapon in the final, epic war set on the TRANSFORMERS home planet of CYBERTRON. Complete with full online co-op and a variety of deep, competitive multiplayer modes including the ability to create your own TRANSFORMERS character for the first time ever in a video game, Transformers: War for Cybertron is the title fans have been waiting for.
“Transformers: War for Cybertron has absolutely been a passion project from day one, a true reimagining of the franchise that transports gamers straight to the core of the TRANSFORMERS universe,” said David Pokress, Head of Marketing for Licensed Properties, Activision Publishing, Inc. “Players will experience full online co-op along with several deep multiplayer modes while they can create their very own TRANSFORMERS character and compete head-to-head with their friends.”
“Hasbro is thrilled to see the highly anticipated Transformers: War for Cybertron game come to market based on our iconic TRANSFORMERS brand,” said Mark Blecher, General Manager and Senior Vice President of Digital Media & Gaming at Hasbro. “Working closely with Hasbro, Activision has delivered an outstanding game that explores a story within TRANSFORMERS mythology that hasn’t been explored this deeply before and will become canon within the lore. This is truly an exciting format to experience a new, action-packed and visually stunning telling of an important part of TRANSFORMERS history.”
Transformers: War for Cybertron takes players to the final moments of the grand civil war that will determine the survival of the entire TRANSFORMERS race. Fans will be able to explore the TRANSFORMERS war-ravaged home planet in full 3D environments for the first time, armed with a diverse arsenal of high-tech weaponry and the ability to convert instantly from robot to vehicle form at any time as they engage in heart-pounding battles on land and in the air in this gripping, third-person action shooter. Complete with several multiplayer modes, Transformers: War for Cybertron allows gamers to play through story missions with their friends in drop in/drop out online co-op, and also create their own TRANSFORMERS character for competitive head-to-head multiplayer modes, choosing among four distinct character classes, personalizing their character’s look and selecting from a huge variety of weapons, skills and abilities. Additionally, the game introduces Escalation, a four-player online co-op mode that allows gamers to fight together as their favorite AUTOBOTS or DECEPTICONS against increasing waves of enemies utilizing strong teamwork to survive.
Transformers: War for Cybertron is rated “T” (Teen – for Violence) by the ESRB and is available now on the Xbox 360® video game and entertainment system from Microsoft, PlayStation®3 computer entertainment system and Windows PC.
Also available today are two distinct games developed by veteran studio Vicarious Visions for the Nintendo DS™, Transformers: War for Cybertron AUTOBOTS and Transformers: War for Cybertron DECEPTICONS. Each title allows players to fight for control of the TRANSFORMERS home planet through eight unique story missions and 30 intense arena challenges. At any point, gamers can change form from robot to vehicle and will have access to 30 characters across both skus, ten of which are exclusive to the DS platform. Additionally, fans can challenge their friends to high-stakes multiplayer matches using local wireless connectivity and wager one of their unlocked TRANSFORMERS characters on the outcome and winner takes all. Both DS games are rated “E10+” (Everyone 10 and older – for Fantasy Violence) by the ESRB.
Additionally, Transformers™: Cybertron Adventures for the Wii™ is also available at major retailers. The game is distinct from but follows a similar storyline to the Xbox 360, PlayStation 3 system and PC versions of the game. Developed by Next Level Games and built from the ground up for the Wii platform, the title allows players to fight for CYBERTRON through two unique AUTOBOT and DECEPTICON campaigns that feature an action-packed mix of rail shooter gameplay levels in robot, driving and flying modes. A second player can join the battle by taking control of an extra reticle that can attack enemies for added firepower throughout the campaign. The game is rated “T” (Teen – for Fantasy Violence) by the ESRB.
Headquartered in Santa Monica, California, Activision Publishing, Inc. is a leading worldwide developer, publisher and distributor of interactive entertainment and leisure products.
Activision maintains operations in the U.S., Canada, the United Kingdom, France, Germany, Ireland, Italy, Sweden, Spain, Norway, Denmark, the Netherlands, Australia, Russia, Japan, South Korea, China and the region of Taiwan. More information about Activision and its products can be found on the company’s website, www.activision.com.
Information in this press release that involves Activision Publishing’s expectations, plans, intentions or strategies regarding the future are forward-looking statements that are not facts and involve a number of risks and uncertainties. Activision Publishing generally uses words such as “outlook,” “will,” “could,” “would,” “might,” “remains,” “to be,” “plans,” “believes,” “may,” “expects,” “intends,” “anticipates,” “estimate,” future,” “plan,” “positioned,” “potential,” “project,” “remain,” “scheduled,” “set to,” “subject to,” “upcoming” and similar expressions to identify forward-looking statements. Factors that could cause Activision Publishing’s actual future results to differ materially from those expressed in the forward-looking statements set forth in this release include, but are not limited to, sales levels of Activision Publishing’s titles, shifts in consumer spending trends, the impact of the current macroeconomic environment, the seasonal and cyclical nature of the interactive game market, Activision Publishing’s ability to predict consumer preferences among competing hardware platforms, declines in software pricing, product returns and price protection, product delays, retail acceptance of Activision Publishing’s products, adoption rate and availability of new hardware (including peripherals) and related software, industry competition including from used games and other forms of entertainment, litigation risks and associated costs, rapid changes in technology, industry standards, business models including online and used games, and consumer preferences, including interest in specific genres such as music, first-person action and massively multiplayer online games, protection of proprietary rights, maintenance of relationships with key personnel, customers, licensees, licensors, vendors, and third-party developers, including the ability to attract, retain and develop key personnel and developers that can create high quality “hit” titles, counterparty risks relating to customers, licensees, licensors and manufacturers, domestic and international economic, financial and political conditions and policies, foreign exchange rates and tax rates, and the identification of suitable future acquisition opportunities and potential challenges associated with geographic expansion, and the other factors identified in the risk factors sections of Activision Blizzard’s most recent annual report on Form 10-K and any subsequent quarterly reports on Form 10-Q. The forward-looking statements in this release are based upon information available to Activision Publishing and Activision Blizzard as of the date of this release, and neither Activision Publishing nor Activision Blizzard assumes any obligation to update any such forward-looking statements. Forward-looking statements believed to be true when made may ultimately prove to be incorrect. These statements are not guarantees of the future performance of Activision Publishing or Activision Blizzard and are subject to risks, uncertainties and other factors, some of which are beyond its control and may cause actual results to differ materially from current expectations.
Seibertron members - i am Dj fLiP & Nemesis Hacker have dropped us notifications that X-Box Marketplace has released the Transformers War For Cybertron - Game Demo for download.
All fans with X-Box game console can download the demo version to test out the game prior release of the full version.
For USA residents, click the link here for download the Game Demo.
For United Kingdom residents, the Game Demo download page is here.
Stay tuned to Seibertron, Ultimate Resource of Transformers!
TRANSFORMERS™: WAR FOR CYBERTRON EXPLORES A BRAND NEW, PIVOTAL CHAPTER IN TRANSFORMERS LORE
New Action Game Delves Deep into the TRANSFORMERS Universe, Introduces All-New Visualizations of Iconic Characters in 2010
Santa Monica, CA – December 16, 2009 – Experience the legendary battle between the AUTOBOTS and DECEPTICONS as Activision Publishing, Inc. (Nasdaq: ATVI) announced today that Transformers™: War for Cybertron is in development by award-winning High Moon Studios. Based on Hasbro’s legendary TRANSFORMERS property, the game takes players to the TRANSFORMERS characters’ home planet of CYBERTRON for a new look into the epic story of the grand civil war that spawned one of the most brutal rivalries of all time.
“Transformers: War for Cybertron is an origins story, taking players on a gripping, adrenaline-fueled journey that precedes the TRANSFORMERS characters’ arrival on Earth,” said Rob Kostich, head of marketing, licensed products, Activision Publishing, Inc. “The game transports players to a living, metallic planet where they will battle as giant converting robots in single player, online co-op or head-to-head multiplayer matches that are fully immersive from start to finish.”
“For the first time, Hasbro is working with Activision to drive the TRANSFORMERS fiction forward into new story arcs, demonstrating pivotal moments in Transformers history that defined who they are,” said Aaron Archer, Senior Design Director, Hasbro. “This remarkable video game helps us to tell a critical event in TRANSFORMERS lore that will be used as canon for future storylines in a way we could have only dreamed of a few years ago. It is a testament to the success of the TRANSFORMERS brand and a key element to the story we look forward to telling in 2010 and beyond.”
Transformers: War for Cybertron features two distinct storylines: the AUTOBOT campaign tells a story of heroism to save their home planet against overwhelming odds, and the DECEPTICON campaign tells a story of an unquenchable thirst for power to control the universe. For the first time in a TRANSFORMERS title, fans will be able to play the game with their friends through team-based online co-op, or go head to head in a variety of intense, online multiplayer game modes. The game features a sci-fi art style that introduces to fans the entire living, metallic world of CYBERTRON, as well as all-new visualizations of the iconic TRANSFORMERS characters in their original Cybertronian forms.
Transformers: War for Cybertron is in development for the Xbox 360® video game and entertainment system from Microsoft, PlayStation®3 computer entertainment system, Windows PC, Wii™ and Nintendo DS™, and is not yet rated by the ESRB.
For more information and to receive exclusive updates about the Transformers: War for Cybertron video game, visit http://www.TransformersGame.com.
Headquartered in Santa Monica, California, Activision Publishing, Inc. is a leading worldwide developer, publisher and distributor of interactive entertainment and leisure products.
Activision Publishing maintains operations in the U.S., Canada, the United Kingdom, France, Germany, Ireland, Italy, Sweden, Spain, Norway, Denmark, the Netherlands, Australia, Russia, Japan, South Korea, China and the region of Taiwan. More information about Activision and its products can be found on the company’s website, http://www.activision.com.
Cautionary Note Regarding Forward-looking Statements: Information in this press release that involves Activision Publishing’s expectations, plans, intentions or strategies regarding the future are forward-looking statements that are not facts and involve a number of risks and uncertainties. Activision Publishing generally uses words such as “outlook,” “will,” “could,” “would,” “might,” “remains,” “to be,” “plans,” “believes,” “may,” “expects,” “intends,” “anticipates,” “estimate,” future,” “plan,” “positioned,” “potential,” “project,” “remain,” “scheduled,” “set to,” “subject to,” “upcoming” and similar expressions to identify forward-looking statements. Factors that could cause Activision Publishing’s actual future results to differ materially from those expressed in the forward-looking statements set forth in this release include, but are not limited to, sales levels of Activision Publishing’s titles, shifts in consumer spending trends, the impact of the current macroeconomic environment, the seasonal and cyclical nature of the interactive game market, Activision Publishing’s ability to predict consumer preferences among competing hardware platforms, declines in software pricing, product returns and price protection, product delays, retail acceptance of Activision Publishing’s products, adoption rate and availability of new hardware (including peripherals) and related software, industry competition, rapid changes in technology, industry standards and consumer preferences, protection of proprietary rights, litigation against Activision Publishing, maintenance of relationships with key personnel, customers, licensees, licensors, vendors and third-party developers, counterparty risks relating to customers, licensees, licensors and manufacturers, domestic and international economic, financial and political conditions and policies, foreign exchange rates and tax rates, integration of recent acquisitions and the identification of suitable future acquisition opportunities, and the other factors identified in the risk factors section of Activision Blizzard’s most recent annual report on Form 10-K and any subsequent quarterly reports on Form 10-Q. The forward-looking statements in this release are based upon information available to Activision Publishing and Activision Blizzard as of the date of this release, and neither Activision Publishing nor Activision Blizzard assumes any obligation to update any such forward-looking statements. Forward-looking statements believed to be true when made may ultimately prove to be incorrect. These statements are not guarantees of the future performance of Activision Publishing or Activision Blizzard and are subject to risks, uncertainties and other factors, some of which are beyond its control and may cause actual results to differ materially from current expectations.
SHOUT! FACTORY, HASBRO AND PLAYSTATION TEAM UP TO OFFER THE TRANSFORMERS: THE COMPLETE FIRST SEASON 25th ANNIVERSARY EDITION TO PLAYSTATION® USERS
LOS ANGELES, CA (7/23/09) - Shout! Factory, in collaboration with Hasbro, Inc. (NYSE: HAS), and Sony Computer Entertainment America (SCEA) announced today that THE TRANSFORMERS: The Complete First Season 25th Anniversary Edition from Shout! Factory will be available on PlayStation®Network’s video delivery service for PLAYSTATION®3 (PS3™) and PSP® (PlayStation®Portable) systems in the United States. All season one episodes of THE TRANSFORMERS, in the order they were intended and with remastered audio, will be available for electronic purchase beginning today.
“As the home entertainment experience continues to expand through a variety of digital entertainment platforms, we are excited to announce this phase of our digital distribution program for Hasbro’s original animated TV property THE TRANSFORMERS,” states Shout! Factory founding partner and COO Bob Emmer. “We’ve had exceptional results with the June 2009 DVD release of THE TRANSFORMERS: The Complete First Season 25th Anniversary Edition. We are thrilled to bring this property in a digital format to PlayStation users.”
“Millions of PlayStation Network users are already enjoying a large library of content offerings and this deal with Shout! Factory & Hasbro furthers that growth by bringing a variety of pop culture movies, TV and video content," said Eric Lempel, director of PlayStation Network Operations and Strategic Planning, SCEA. "PlayStation delivers an unparalleled combination of hardware, software and online services for consumers to enjoy at home and on the go with the PSP."
This collaboration expands the PlayStation Network video delivery service now to over 2,000 movies and over 10,000 TV episodes, many available in both SD and HD, making the PS3 system the ultimate entertainment platform, and the PSP system a leader in portable entertainment. Additionally, PlayStation Network offers movies in HD from all major motion picture studios and gives PS3 users the largest selection of movies on any gaming platform.
About HASBRO
Hasbro, Inc. (NYSE:HAS) is a worldwide leader in children’s and family leisure time products and services with a rich portfolio of brands and entertainment properties that provides some of the highest quality and most recognizable play and recreational experiences in the world. As a brand-driven, consumer-focused global company, Hasbro brings to market a range of toys, games and licensed products, from traditional to high-tech and digital, under such powerful brand names as TRANSFORMERS, PLAYSKOOL, TONKA, MILTON BRADLEY, PARKER BROTHERS, CRANIUM and WIZARDS OF THE COAST. Come see how we inspire play through our brands at http://www.hasbro.com. (C) 2009 Hasbro, Inc. All Rights Reserved.
About Shout! Factory
Shout! Factory is a diversified entertainment company devoted to producing, uncovering and revitalizing the very best of pop culture. Founders Richard Foos, Bob Emmer and Garson Foos have spent their careers sharing their music, television and film faves with discerning consumers the world over. Shout! Factory’s DVD offerings serve up classic, contemporary and cult TV series, riveting sports programs, live music, animation and documentaries in lavish packages crammed with extras. The company’s audio catalogue boasts GRAMMY®-nominated boxed sets, new releases from storied artists, lovingly assembled album reissues and indispensable “best of” compilations. These riches are the result of a creative acquisitions mandate that has established the company as a hotbed of cultural preservation and commercial reinvention. Shout! Factory is based in Santa Monica, California. For more on Shout! Factory, visit www.shoutfactory.com.
About PlayStation®Network
The PlayStation®Network is an entertainment network that unites people and innovative entertainment to deliver captivating experiences worldwide. In addition to offering new and original forms of entertainment, the PlayStation Network supports free* and community-centric online gameplay, communication tools, and PSP® (PlayStation®Portable) and PLAYSTATION®3 connectivity. As of June 2009, the PlayStation Network has more than 25 million registered accounts worldwide.
*User responsible for internet fees.
"PlayStation", "PLAYSTATION" and the "PS" Family logo are registered trademarks of Sony Computer Entertainment Inc.
ACTIVISION SECURES ALL-STAR TALENT LINE-UP FOR TRANSFORMERS: REVENGE OF THE FALLEN VIDEO GAME
Shia LaBeouf, Megan Fox, Peter Cullen and Frank Welker
Return to Provide Voice-Over Performances
Santa Monica, CA - May 15, 2009 - Activision Publishing, Inc. (Nasdaq: ATVI) has assembled an all-star cast for the upcoming Transformers: Revenge of the Fallen video game, including the film's leads Shia LaBeouf and Megan Fox, who will reprise their starring roles in the game, and fan favorites Peter Cullen and Frank Welker, the voices of OPTIMUS PRIME and MEGATRON from the original animated series. In the new game, developed under license from Hasbro, players are thrust into an adrenaline-pumping battle to defend Earth from a DECEPTICON attack that threatens mankind.
"Transformers: Revenge of the Fallen features an extensive line-up of film actors, along with the voice talent that fans will recognize from the classic animated series," said Rob Kostich, head of marketing for licensed properties, Activision Publishing, Inc. "The diverse cast allowed us to not only capture the epic storyline from the film, but also seamlessly expand the fiction to create a unique and authentic TRANSFORMERS experience that fans of all ages will enjoy."
In addition to Shia LaBeouf and Megan Fox, Peter Cullen (Optimus Prime), Mark Ryan (Bumblebee), Jess Harnell (Ironhide), Charles Adler (Starscream) and Robert Foxworth (Ratchet) reprised their film roles for the game. Voice-over veterans John Di Maggio (Sideways) and James Arnold Taylor (The Fallen) also join the roster.
The Transformers: Revenge of the Fallen video game is based on the upcoming live-action feature film from DreamWorks Pictures and Paramount Pictures in association with Hasbro, which opens nationwide on June 24, 2009.* The game lets players take on the role of their favorite AUTOBOTS or DECEPTICONS, picking from the largest, most diverse range of playable Transformers - each with their own distinct abilities and weaponry. Set in unique environments across the globe such as Cairo and Shanghai, the game allows players to instantly switch between vehicle and robot modes as they drive, fly, fight and blast their way through intense, pressure-packed levels. After engaging in single player action, players for the first time ever will be able to go online and battle friends in all-new multiplayer modes.
The Transformers: Revenge of the Fallen video game is currently in development by Luxoflux for the Xbox 360 video game and entertainment system from Microsoft and the PLAYSTATION3 computer entertainment system, and is rated "T" (Teen - Mild Language, Violence); the Windows PC version is being developed by Beenox Studios and is also rated "T" (Teen - Mild Language, Violence); the distinct Wii and PlayStation2 computer entertainment system versions are being developed by Krome Studios and are rated "T" ("Teen" - Fantasy Violence); two unique AUTOBOT and DECEPTICON-specific Nintendo DS versions are being developed by Vicarious Visions and are rated "E10+" (Everyone 10 and older - Fantasy Violence); the PSP (PlayStationPortable) system version is being developed by Savage Entertainment and is rated "E10+" (Everyone 10 and older - Fantasy Violence).
For more information on the game and to receive exclusive updates about the Transformers: Revenge of the Fallen video game, visit www.TransformersGame.com.
* In the highly anticipated "Transformers: Revenge of the Fallen," debuting June 24, 2009, Sam Witwicky (Shia LaBeouf) again joins with the AUTOBOTS against their sworn enemies, the DECEPTICONS. Michael Bay directs from a screenplay written by Ehren Kruger & Roberto Orci & Alex Kurtzman. DreamWorks Pictures and Paramount Pictures Present, In Association with Hasbro, A di Bonaventura Pictures Production, A Tom DeSanto/Don Murphy Production, A Michael Bay Film "Transformers: Revenge of the Fallen" starring Shia LaBeouf, Megan Fox, Josh Duhamel, Tyrese Gibson and John Turturro. The film is directed by Michael Bay from a screenplay written by Ehren Kruger & Roberto Orci & Alex Kurtzman. Based on Hasbro's TRANSFORMERS Action Figures. Produced by Don Murphy & Tom DeSanto, Lorenzo di Bonaventura and Ian Bryce. Executive producers are Steven Spielberg, Michael Bay, Brian Goldner and Mark Vahradian. This film has not yet been rated.
About Hasbro, Inc.
Hasbro, Inc. (NYSE:HAS) is a worldwide leader in children's and family leisure time products and services with a rich portfolio of brands and entertainment properties that provides some of the highest quality and most recognizable play and recreational experiences in the world. As a brand-driven, consumer-focused global company, Hasbro brings to market a range of toys, games and licensed products, from traditional to high-tech and digital, under such powerful brand names as TRANSFORMERS, PLAYSKOOL, TONKA, MILTON BRADLEY, PARKER BROTHERS, CRANIUM and WIZARDS OF THE COAST. Come see how we inspire play through our brands at http://www.hasbro.com. (C) 2009 Hasbro, Inc. All Rights Reserved.
About Paramount Pictures Corporation
Paramount Pictures Corporation (PPC), a global producer and distributor of filmed entertainment, is a unit of Viacom (NYSE: VIA, VIA.B), a leading content company with prominent and respected film, television and digital entertainment brands. The company's labels include Paramount Pictures, Paramount Vantage, Paramount Classics, MTV Films and Nickelodeon Movies. PPC operations also include Paramount Digital Entertainment, Paramount Famous Productions, Paramount Home Entertainment, Paramount Pictures International, Paramount Licensing Inc., Paramount Studio Group, and Worldwide Television Distribution.
About Activision Publishing, Inc.
Headquartered in Santa Monica, California, Activision Publishing, Inc. is a leading worldwide developer, publisher and distributor of interactive entertainment and leisure products.
Activision Publishing maintains operations in the U.S., Canada, the United Kingdom, France, Germany, Ireland, Italy, Sweden, Spain, the Netherlands and Australia. More information about Activision and its products can be found on the company's website, www.activision.com.
Cautionary Note Regarding Forward-looking Statements: Information in this press release that involves Activision Publishing's expectations, plans, intentions or strategies regarding the future are forward-looking statements that are not facts and involve a number of risks and uncertainties. Activision Publishing generally uses words such as "outlook," "will," "could," "would," "might," "remains," "to be," "plans," "believes," "may," "expects," "intends," "anticipates," "estimate," future," "plan," "positioned," "potential," "project," "remain," "scheduled," "set to," "subject to," "upcoming" and similar expressions to help identify forward-looking statements. Factors that could cause Activision Publishing's actual future results to differ materially from those expressed in the forward-looking statements set forth in this release include, but are not limited to, sales levels of Activision Publishing's titles, shifts in consumer spending trends, the impact of the current macroeconomic environment, the seasonal and cyclical nature of the interactive game market, Activision Publishing's ability to predict consumer preferences among competing hardware platforms (including next-generation hardware), declines in software pricing, product returns and price protection, product delays, retail acceptance of Activision Publishing's products, adoption rate and availability of new hardware and related software, industry competition, rapid changes in technology and industry standards, protection of proprietary rights, litigation against Activision Publishing, maintenance of relationships with key personnel, customers, vendors and third-party developers, domestic and international economic, financial and political conditions and policies, foreign exchange rates, integration of recent acquisitions and the identification of suitable future acquisition opportunities, Activision Blizzard's success in integrating the operations of Activision Publishing and Vivendi Games in a timely manner, or at all, and the combined company's ability to realize the anticipated benefits and synergies of the transaction to the extent, or in the timeframe, anticipated, and the other factors identified in Activision Blizzard's most recent annual report on Form 10-K and any subsequent quarterly reports on Form 10-Q. The forward-looking statements in this release are based upon information available to Activision Publishing and Activision Blizzard as of the date of this release, and neither Activision Publishing nor Activision Blizzard assumes any obligation to update any such forward-looking statements. Forward-looking statements believed to be true when made may ultimately prove to be incorrect. These statements are not guarantees of the future performance of Activision Publishing or Activision Blizzard and are subject to risks, uncertainties and other factors, some of which are beyond its control and may cause actual results to differ materially from current expectations.
###
HASBRO and its logo, TRANSFORMERS and all related characters are trademarks of Hasbro and are used with permission. 2009 Hasbro. All Rights Reserved. 2009 DW Studios L.L.C. and Paramount Pictures Corporation. Paramount and the Paramount logo are trademarks of Paramount. TM 2009 Paramount. All Rights Reserved. Game 2009 Activision Publishing, Inc. Activision is a registered trademark of Activision Publishing, Inc. All rights reserved.
All other trademarks and trade names are the properties of their respective owners.
Santa Monica, CA – February 6, 2009 – The fate of the earth and the survival of the human race hang in the balance in the Transformers™: Revenge of the Fallen video game from Activision Publishing, Inc. (Nasdaq: ATVI). Based on Hasbro’s legendary TRANSFORMERS property and the most anticipated blockbuster film of 2009 from DreamWorks Pictures and Paramount Pictures in association with Hasbro, the game propels players straight into an adrenaline-pumping battle for supremacy across the globe where every second and every choice makes the difference between mankind’s salvation and annihilation.
“The Transformers: Revenge of the Fallen video game will give fans the chance to experience their favorite AUTOBOTS and DECEPTICONS in an all-new, movie inspired adventure packed with the thrilling and explosive action that only the TRANSFORMERS universe can deliver,” said Rob Kostich, vice president of global brand management, Activision, Inc. “We are thrilled to announce that after experiencing the rush of commanding colossal robots on their own, players can challenge their friends for the first time ever in full-featured, blistering multiplayer action as their favorite characters.”
“Activision has developed a Transformers: Revenge of the Fallen video game that will give gamers and fans a truly compelling way to experience TRANSFORMERS,” said Mark Blecher, Hasbro’s General Manager of Digital Gaming and Media. “The Activision team’s passion for the property clearly shows in the character development, intense action and rich graphics that really deliver an immersive experience for the user.”
The Transformers: Revenge of the Fallen video game lets gamers step into the shoes of the AUTOBOTS or DECEPTICONS, select any available mission and pick from the largest, most diverse range of playable Transformers – each with their own distinct abilities and weaponry. Set in unique environments across the globe such as Cairo and Shanghai, the game allows players to instantly switch between vehicle and robot modes as they drive, fly, fight and blast their way through intense, pressure-packed levels. After engaging in single player action, players for the first time ever will be able to go online and battle friends in all-new multiplayer modes.
The Transformers: Revenge of the Fallen video game is currently in development by Luxoflux for the Xbox 360® video game and entertainment system from Microsoft and the PLAYSTATION®3 computer entertainment system, and for Windows PC by Beenox Studios.
Also, award-winning Krome Studios is developing distinct Wii™ and PlayStation®2 computer entertainment system versions, utilizing the individual platform features to deliver an intense 3rd person action adventure game that combines dynamic robot combat with arcade-style vehicle sequences and flight-based levels. In addition, two completely different titles are being developed for Nintendo DS™ by Vicarious Visions, allowing players to take on AUTOBOT or DECEPTICON-specific campaigns. For the PSP® (PlayStation®Portable) system, a unique, fast-paced action arcade title is being developed by Savage Entertainment.
For more information on the game and to receive exclusive updates about the Transformers: Revenge of the Fallen video game, visit http://www.TransformersGame.com.
About Hasbro, Inc.
Hasbro, Inc. (NYSE:HAS) is a worldwide leader in children’s and family leisure time products and services with a rich portfolio of brands and entertainment properties that provides some of the highest quality and most recognizable play and recreational experiences in the world. As a brand-driven, consumer-focused global company, Hasbro brings to market a range of toys, games and licensed products, from traditional to high-tech and digital, under such powerful brand names as TRANSFORMERS, PLAYSKOOL, TONKA, MILTON BRADLEY, PARKER BROTHERS, TIGER, CRANIUM and WIZARDS OF THE COAST. Come see how we inspire play through our brands at http://www.hasbro.com. (C) 2009 Hasbro, Inc. All Rights Reserved.
About Activision Publishing, Inc.
Headquartered in Santa Monica, California, Activision Publishing, Inc. is a leading worldwide developer, publisher and distributor of interactive entertainment and leisure products.
Activision Publishing maintains operations in the U.S., Canada, the United Kingdom, France, Germany, Ireland, Italy, Sweden, Spain, the Netherlands, Australia, Japan and South Korea. More information about Activision and its products can be found on the company’s website, http://www.activision.com.
Cautionary Note Regarding Forward-looking Statements: Information in this press release that involves Activision Publishing’s expectations, plans, intentions or strategies regarding the future are forward-looking statements that are not facts and involve a number of risks and uncertainties. Activision Publishing generally uses words such as “outlook,” “will,” “could,” “would,” “might,” “remains,” “to be,” “plans,” “believes,” “may,” “expects,” “intends,” “anticipates,” “estimate,” future,” “plan,” “positioned,” “potential,” “project,” “remain,” “scheduled,” “set to,” “subject to,” “upcoming” and similar expressions to help identify forward-looking statements. Factors that could cause Activision Publishing’s actual future results to differ materially from those expressed in the forward-looking statements set forth in this release include, but are not limited to, sales levels of Activision Publishing’s titles, shifts in consumer spending trends, the impact of the current macroeconomic environment, the seasonal and cyclical nature of the interactive game market, Activision Publishing’s ability to predict consumer preferences among competing hardware platforms (including next-generation hardware), declines in software pricing, product returns and price protection, product delays, retail acceptance of Activision Publishing’s products, adoption rate and availability of new hardware and related software, industry competition, rapid changes in technology and industry standards, protection of proprietary rights, litigation against Activision Publishing, maintenance of relationships with key personnel, customers, vendors and third-party developers, domestic and international economic, financial and political conditions and policies, foreign exchange rates, integration of recent acquisitions and the identification of suitable future acquisition opportunities, Activision Blizzard’s success in integrating the operations of Activision Publishing and Vivendi Games in a timely manner, or at all, and the combined company’s ability to realize the anticipated benefits and synergies of the transaction to the extent, or in the timeframe, anticipated, and the other factors identified in Activision Blizzard’s most recent annual report on Form 10-K and any subsequent quarterly reports on Form 10-Q. The forward-looking statements in this release are based upon information available to Activision Publishing and Activision Blizzard as of the date of this release, and neither Activision Publishing nor Activision Blizzard assumes any obligation to update any such forward-looking statements. Forward-looking statements believed to be true when made may ultimately prove to be incorrect. These statements are not guarantees of the future performance of Activision Publishing or Activision Blizzard and are subject to risks, uncertainties and other factors, some of which are beyond its control and may cause actual results to differ materially from current expectations.
Transformers At The Moon has reported the results from the United Kingdom's All Formats Game Chart. The Transformers Movie game adaptation, Transformers: The Game is now number one on the United Kingdom's All Formats Game Chart. Transformers: The Game - Autobot for the DS is ranked 17th on the list.
Goto Page: <<1, 2, 3, 4>> 34 total news articles in this section, 10 per page.
* Price and quantities subject to change. Shipping costs, taxes and other fees not included in cost shown. Refer to listing for current price and availability.
![[Valid RSS]](/images/rss/valid-rss.png "Validate Seibertron.com's RSS feed"){kind=small}
