We have our First Images for Upcoming Hotwheels Transformers Products

Monday, March 18th, 2024 10:29PM CDT

Category: Collectables
Posted by: william-james88 Views: 43,983

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Hasbro is collaborating with it's great industry foe, Mattel. We had Transformers on Uno games and now we have them adorning Hotwheels products. As mentioned before, the assumption was that the Hotwheels products would not in any way be the characters but simply licensed art pasted on. And that's exactly what we are seeing with these new Skate toys. They come with a skateboard that has some Transformers art along with thematic shoes for your fingers.

There will be more Hotwheels product coming.

The images come from the Oeschle website.

Transformers News: We have our First Images for the Hotwheels Transformers Products

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Re: We have our First Images for Upcoming Hotwheels Transformers Products (2177988)
Posted by cloudballoon on March 19th, 2024 @ 1:01am CDT

Feels like Mattel is throwing pity licensing money to Hasbro after it's last financial report.

(Of course I jest, product concept-to-retail cycles take much longer)

Re: We have our First Images for Upcoming Hotwheels Transformers Products (2177989)
Posted by Deliverence on March 19th, 2024 @ 1:13am CDT

Out of all the possibilities of this collab, this one never crossed my mind!

Re: We have our First Images for Upcoming Hotwheels Transformers Products (2177991)
Posted by Dino-Snarl on March 19th, 2024 @ 1:24am CDT

No thanks.

Re: We have our First Images for Upcoming Hotwheels Transformers Products (2177992)
Posted by Emerje on March 19th, 2024 @ 2:32am CDT

This was definitely not on my 2024 bingo card.

Emerje

Re: We have our First Images for Upcoming Hotwheels Transformers Products (2177994)
Posted by Gauntlet101010 on March 19th, 2024 @ 5:53am CDT

I guess people collect these too...

Hopefully they'll make something actually exciting. Mattel and Hasbro collaborating was supposed to be big news, but if neither brand will share their big brands then what's the point?

Re: We have our First Images for Upcoming Hotwheels Transformers Products (2177997)
Posted by william-james88 on March 19th, 2024 @ 8:26am CDT

Gauntlet101010 wrote:I guess people collect these too...

Hopefully they'll make something actually exciting. Mattel and Hasbro collaborating was supposed to be big news, but if neither brand will share their big brands then what's the point?

We made it big news due to their inagined rivalry, but it wasnt really anything more than a licensing deal like any other. Hasbro wants to be more of a license holder now, so this is their next step.

Re: We have our First Images for Upcoming Hotwheels Transformers Products (2178000)
Posted by DeathReviews on March 19th, 2024 @ 8:45am CDT

william-james88 wrote:
Gauntlet101010 wrote:I guess people collect these too...

Hopefully they'll make something actually exciting. Mattel and Hasbro collaborating was supposed to be big news, but if neither brand will share their big brands then what's the point?

We made it big news due to their inagined rivalry, but it wasnt really anything more than a licensing deal like any other. Hasbro wants to be more of a license holder now, so this is their next step.

And we all know how great that worked out with D&D and Magic: The Gathering now, don't we?

Re: We have our First Images for Upcoming Hotwheels Transformers Products (2178003)
Posted by william-james88 on March 19th, 2024 @ 9:09am CDT

DeathReviews wrote:
william-james88 wrote:
Gauntlet101010 wrote:I guess people collect these too...

Hopefully they'll make something actually exciting. Mattel and Hasbro collaborating was supposed to be big news, but if neither brand will share their big brands then what's the point?

We made it big news due to their inagined rivalry, but it wasnt really anything more than a licensing deal like any other. Hasbro wants to be more of a license holder now, so this is their next step.

And we all know how great that worked out with D&D and Magic: The Gathering now, don't we?

Running stuff into the ground doesn't matter if you make money. Disney made 8 Billion off Star Wars since they acquired it for half that.

And Hasbro is making good money from D&D. That, Transformers and Furby are their best performing brands right now.

Re: We have our First Images for Upcoming Hotwheels Transformers Products (2178024)
Posted by Emerje on March 19th, 2024 @ 6:18pm CDT

DeathReviews wrote:
william-james88 wrote:
Gauntlet101010 wrote:I guess people collect these too...

Hopefully they'll make something actually exciting. Mattel and Hasbro collaborating was supposed to be big news, but if neither brand will share their big brands then what's the point?

We made it big news due to their inagined rivalry, but it wasnt really anything more than a licensing deal like any other. Hasbro wants to be more of a license holder now, so this is their next step.

And we all know how great that worked out with D&D and Magic: The Gathering now, don't we?

Bigger than ever? We can only hope that continues with Transformers.

Emerje

Re: We have our First Images for Upcoming Hotwheels Transformers Products (2178041)
Posted by TF-fan kev777 on March 20th, 2024 @ 7:32am CDT

So the only tihng that might tempt me on these would be if a transformer can actually wear their own shoes and ride their own board.

Unfortunately most of the figures have feet too big, so pass.

Re: We have our First Images for Upcoming Hotwheels Transformers Products (2178043)
Posted by Emerje on March 20th, 2024 @ 7:36am CDT

It is kinda funny that Starscream on the board looks more like Sunstorm despite Hasbro's insistence not to make him.

Emerje

Re: We have our First Images for Upcoming Hotwheels Transformers Products (2178108)
Posted by xRotorstormx on March 22nd, 2024 @ 7:17am CDT

I find it so interesting that finger skates are coming back. I've been seeing so much Tech Deck product at Target its crazy..I also had no idea that Hot Wheels was starting to do them. It's quite nostalgic but man, do I feel old :lol: