Hasbro Donates $150,000 Worth Of Toys For The Today Shows' 18th Annual Toy Drive
Tuesday, December 13th, 2011 2:21PM CST
Categories: Toy News, Company NewsPosted by: LOST Cybertronian Views: 54,431
Topic Options: View Discussion · Sign in or Join to reply
Included in the toys that Hasbro will donate are Kreo Transformers sets, My Little Pony and many others. You can see the video from "Today" here.
News Search
Got Transformers News? Let us know here!
Most Popular Transformers News
Most Recent Transformers News
Posted by madplanet on December 13th, 2011 @ 2:47pm CST
Posted by Shadowman on December 13th, 2011 @ 2:58pm CST
madplanet wrote:Hmm does this tactic mean that they are trying to get kids into the Kreo brand, or is the reason being that Kreo sets are clogging up warehouse space. That is kinda worrying if that is the case for Kreo fans like me. If this means it is not shifting we wont see any more sets.
Or maybe it means they're just donating a bunch of toys to charity. If it's a tactic, then it's for PR. You don't make charitable donations just because you have too much product you need to get rid of.
Posted by Burn on December 13th, 2011 @ 3:15pm CST
Shadowman wrote:madplanet wrote:Hmm does this tactic mean that they are trying to get kids into the Kreo brand, or is the reason being that Kreo sets are clogging up warehouse space. That is kinda worrying if that is the case for Kreo fans like me. If this means it is not shifting we wont see any more sets.
Or maybe it means they're just donating a bunch of toys to charity. If it's a tactic, then it's for PR. You don't make charitable donations just because you have too much product you need to get rid of.
lol ... don't have much experience with marketing do you?
It will be a mixture of both. Hasbro make a substantial donation, it boosts their goodwill PR while also promoting their products and getting rid of slow moving stock.
Trust me, donating slow moving stock is a smart move.
Posted by funeralthirst7 on December 13th, 2011 @ 3:23pm CST