Hasbro Answers How Transformers: The Last Knight Affected Sales and Revenue

Monday, July 24th, 2017 4:05PM CDT

Categories: Movie Related News, Toy News, Company News
Posted by: Va'al Views: 34,869

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Not many people read through the Earnings release that Hasbro sends our way every quarter, and not everyone can attend the freely available conference calls either. To help us out this time, Hasbro has also offered a full transcript and presentation to anyone - rather than having news sites transcribe things themselves - and we've copied below the more salient and relevant parts to the Transformers brand.

But first, along with the slides that were used during the call, we've also listened to the call again to make sure we noted down a number of questions related to Transformers: The Last Knight and the brand in general, toys in particular, affected the way that the company will be directing its efforts in the coming quarter and future development of the 'brand blueprint', courtesy of Debbie Hancock and Brian Goldner (who calls the Generations line Universe, but hey). The UK and Brazil have not ideally impacted the company either, but the overall Latin American and European markets have remained positive, and most noteworthy of all: despite the not ideal performance of the movie in general, everything seems to be much better in toy and merchandise perspectives compared to 2014 with Age of Extinction.

Read more below, and note that actual revenue from licensed material for The Last Knight will only appear in the fourth quarter!

Question 1: There seems to be a narrative that movie properties did not perform to expectations during this quarter, which seems to be at odds with your commentary on the Transformers franchise. Could you address how you see the company position for the second half in terms of inventory level, shelf space and retailers dedicate to your brand?

Brian Goldner: Of course, Drew. Entertainment continues to drive our business through and if you look at Transformers, we now have entertainment across multiple screens and in fact we are targeting and presenting stories to an infinite number of demographics around the brand. Certainly Transformers: The Last Knight products sold very well and point of sales was very strong. The brand is up considerably. And then of course we also have Robots In Disguise products that’s around the television. We also have Universe product that’s focused on our fans.

That is also selling incredibly well and then there is of course preschool product Rescue Bots which is also selling quite well. So we are seeing a great sell-through around the brand, recognize that this is a brand that’s becoming Increasingly Global, Increasingly International. We’re seeing great growth in places like China around the brand and around our international market.

Question 2: Can we go back to Transformers for a moment Brian because you mentioned the strength of Global POS and that is up significantly and against the last movie (2014). Would it be fair to assume that The Last Knight could generate revenue higher than the 2014 movie, which you said at the time was kind of in-line with the 2011 movie?

Brian Goldner: Yeah, I think Transformers is in fact emblematic of what we’re doing across the company over the last three years; we have developed digital capabilities for stream content and putting content on a multitude of screens. That capability is really being born out in the Transformers business. So the overall brand is performing at a much higher level than it was in 2014, and in part that’s because the movie product is performing at a higher level than the prior year but also because we are seeing great growth in the Transformers: Generations products for the fan-economy. The Robots In Disguise product that’s been around the television. Television viewership is strong, our streaming on Netflix is very strong, and then of course the fan-oriented stream product that goes, our on content that streams with Machinima and MCM. That’s how I look at it as an expansion of storytelling. The brand did perform quite strongly in ’14 but also performed strongly in ’15 and ’16. This is clearly more in line with the movie year performance being up for the brand.

So to understand: movie-to-movie it seems like this movie is better and then you layer on kind of everything you do with your brand blueprint and how you kind of expand brands and then kind of putting it all together. The franchise in general has grown but the movie also seems better?

Brian Goldner: Yeah, it is. The performance is good. Remember that that movie has continued to perform incredibly well globally outside the US. We just surpassed 225 million dollars in China, the movie’s done more than 550 million dollars so far. And also with all of our entertainment globally, yes we are over POS compared to the last movie year. It’s coming from a number of new areas of our capabilities that we’ve developed over the last three years.

Brian Goldner: Royalty expense increased 14% to 8.1% of revenue. Higher royalty expense was the result of higher Partner Brand revenues, but also a strong contribution from Transformers: The Last Knight movie product which carries some external royalties. Our investment in product development remained flat year-over-year but declined as a percentage of revenues. We continue to invest in innovation at an industry-leading level.

Credit(s): Hasbro

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Re: Hasbro Answers How Transformers: The Last Knight Affected Sales and Revenue (1899329)
Posted by Bronzewolf on July 24th, 2017 @ 4:46pm CDT

Sammythekat has once again shot a piece of news our way. This time, it's a brand new video review of the Transformers The Last Knight Planet Cybertron! The video, from Baltmatrix, shows off the figure (and it's highly-debated paint scheme) very well! Check it out below!

Re: Hasbro Answers How Transformers: The Last Knight Affected Sales and Revenue (1899344)
Posted by Qwan on July 24th, 2017 @ 5:29pm CDT

Brian Goldner wrote:this is a brand that’s becoming Increasingly Global, Increasingly International.

I don't know why exactly, but the capitalization here just really gets me. :lol:

It'd make a great tagline, or a position title for someone important. "Seibertron: Increasingly Global, Increasingly International".

Re: Hasbro Answers How Transformers: The Last Knight Affected Sales and Revenue (1899345)
Posted by Bronzewolf on July 24th, 2017 @ 5:33pm CDT

Qwan wrote:
Brian Goldner wrote:this is a brand that’s becoming Increasingly Global, Increasingly International.
I don't know why exactly, but the capitalization here just really gets me. It'd make a great tagline, or a position title for someone important. "Seibertron: Increasingly Global, Increasingly International".

Increasingly Redundant, apparently, as well. :lol:

Re: Hasbro Answers How Transformers: The Last Knight Affected Sales and Revenue (1899539)
Posted by william-james88 on July 25th, 2017 @ 10:00am CDT

By this point, you would think the entire line has been fully revealed, especially since SDCC had figures we had all seen before. But there are still some figures that we never had official images for, like Turbo Changer Scorn. His listing is up at Target right now, as is the listing for Turbo Changer Cogman and Drift. These are the rebranded one steps which feature the words "Cyber Fire" to promote the gimmick of having fire revealed when you shine a UV light on them (provided by the big Turbo Changer Dragonstorm). While we have seen some images of these before, here they all are again withthe new Scorn images. Enjoy!

Re: Hasbro Answers How Transformers: The Last Knight Affected Sales and Revenue (1899654)
Posted by Cybertronius Primus on July 25th, 2017 @ 3:21pm CDT

It doesn't look to bad but I've already got the original, so I think I'll pass.

Re: Hasbro Answers How Transformers: The Last Knight Affected Sales and Revenue (1899736)
Posted by -Kanrabat- on July 25th, 2017 @ 8:03pm CDT

Turbo changer Scorn look really awesome! I'm actually impressed.
The cars look like garbage, as usual.

BTW, I sighted deluxe Slog at Walmart.

Re: Hasbro Answers How Transformers: The Last Knight Affected Sales and Revenue (1899762)
Posted by william-james88 on July 25th, 2017 @ 10:29pm CDT

-Kanrabat- wrote:Turbo changer Scorn look really awesome! I'm actually impressed.
The cars look like garbage, as usual.

BTW, I sighted deluxe Slog at Walmart.

I think you mean Slug, and yeah he's been there for a good month now. Pick up his wavemate Sqweeks when you can, you wont regret it!

Re: Hasbro Answers How Transformers: The Last Knight Affected Sales and Revenue (1899789)
Posted by -Kanrabat- on July 26th, 2017 @ 12:39am CDT

william-james88 wrote:
-Kanrabat- wrote:Turbo changer Scorn look really awesome! I'm actually impressed.
The cars look like garbage, as usual.

BTW, I sighted deluxe Slog at Walmart.

I think you mean Slug, and yeah he's been there for a good month now. Pick up his wavemate Sqweeks when you can, you wont regret it!

I dunno. I'm on the fence on that one. I unloaded so many of that kind on purchases on my local geek store for buying vintage G1s. I then swore to myself to only buy the transformers who seriously pull at my heartstrings now. Even if the thing is on sale, if I stay stone cold toward it, it will stay on the peg/shelf.

Re: Hasbro Answers How Transformers: The Last Knight Affected Sales and Revenue (1899839)
Posted by Kotori_Sonoda on July 26th, 2017 @ 7:45am CDT

I'm surprised at Scorn, probably one of the better looking one steps out there.

Re: Hasbro Answers How Transformers: The Last Knight Affected Sales and Revenue (1899907)
Posted by D-Maximal_Primal on July 26th, 2017 @ 1:46pm CDT

I'm sort of laughing right now. The wave 3 voyagers came in stock at TFsource (I got both), yet my local stores are still stuck with lots of wave 1 stuff.

Re: Hasbro Answers How Transformers: The Last Knight Affected Sales and Revenue (1899948)
Posted by WreckerJack on July 26th, 2017 @ 6:12pm CDT

Transformers: The Last Knight Reveal The Shield Turbo Chargers 6 Packs have been found in Chile. They were sighted in a store called Parìs (Not to be confused with the city in France of course!) This set contains Optimus Prime, Bumblebee, Grimlock, Hound, Barricade and Megatron.

If you find any new figures or merchandise please let us know!

Re: Hasbro Answers How Transformers: The Last Knight Affected Sales and Revenue (1899965)
Posted by Decepticon Stryker on July 26th, 2017 @ 8:11pm CDT

So I've been going back and forth between this and I've finally decided to ask you guys:
Should I get TLK Deluxe Slash? Is he a good figure? Or is he just a figure like Steelbane: cool looking, but bad qc?

Re: Hasbro Answers How Transformers: The Last Knight Affected Sales and Revenue (1899968)
Posted by Autobot N on July 26th, 2017 @ 8:31pm CDT

Decepticon Stryker wrote:So I've been going back and forth between this and I've finally decided to ask you guys:
Should I get TLK Deluxe Slash? Is he a good figure? Or is he just a figure like Steelbane: cool looking, but bad qc?

I've got the AOE one. QC isn't bad, but the figure just kinda sucks.

Re: Hasbro Answers How Transformers: The Last Knight Affected Sales and Revenue (1899976)
Posted by Qwan on July 26th, 2017 @ 9:23pm CDT

Decepticon Stryker wrote:So I've been going back and forth between this and I've finally decided to ask you guys:
Should I get TLK Deluxe Slash? Is he a good figure? Or is he just a figure like Steelbane: cool looking, but bad qc?

I haven't had any versions of that mold so I'm probably not the best person to give advice here, but the main deciding factor for me was that I don't really like the way he looks, and also the somewhat uncommon - but very frustrating - issue of mandatory sideways-elbow-action in robot mode (i.e. no forward bend at the elbows, much like CW Long Haul and quite a few of the AoE Dinobots). If you like the aesthetics of him (and admittedly, the toned-down colors on the TLK version do look objectively much better, even if they lose some of the 'bizarre' appeal the original had) and don't mind the elbows (which I certainly do :BANG_HEAD:

) then I'm sure he's a fine figure.

But then I guess you have to take the "Premier markup" into account, and suddenly it's even harder to pull that trigger...

Re: Hasbro Answers How Transformers: The Last Knight Affected Sales and Revenue (1900013)
Posted by Decepticon Stryker on July 27th, 2017 @ 6:30am CDT

So I just saw on the side of the road a semi with a yellow trailer with Optimus, Bumblebee, and the Hasbro logo on it. I couldn't take a picture cause it was 3 in the morning and I was driving. Thought I'd file this in here since it was their TLK versions. I don't know if this has any significance but it was pretty cool.

Re: Hasbro Answers How Transformers: The Last Knight Affected Sales and Revenue (1900081)
Posted by D-Maximal_Primal on July 27th, 2017 @ 2:29pm CDT

Decepticon Stryker wrote:So I've been going back and forth between this and I've finally decided to ask you guys:
Should I get TLK Deluxe Slash? Is he a good figure? Or is he just a figure like Steelbane: cool looking, but bad qc?

Basically what N said. The figure looks cool, but it is not overly functional. all the extra feathery sorts of things get in the way, so he isn't as good as he could be

Re: Hasbro Answers How Transformers: The Last Knight Affected Sales and Revenue (1900227)
Posted by King Kuuga on July 28th, 2017 @ 4:56am CDT

Va'al wrote:Not many people read through the Earnings release that Hasbro sends our way every quarter, and not everyone can attend the freely available conference calls either. To help us out this time, Hasbro has also offered a full transcript and presentation to anyone - rather than having news sites transcribe things themselves - and we've copied below the more salient and relevant parts to the Transformers brand.

But first, along with the slides that were used during the call, we've also listened to the call again to make sure we noted down a number of questions related to Transformers: The Last Knight and the brand in general, toys in particular, affected the way that the company will be directing its efforts in the coming quarter and future development of the 'brand blueprint', courtesy of Debbie Hancock and Brian Goldner (who calls the Generations line Universe, but hey). The UK and Brazil have not ideally impacted the company either, but the overall Latin American and European markets have remained positive, and most noteworthy of all: despite the not ideal performance of the movie in general, everything seems to be much better in toy and merchandise perspectives compared to 2014 with Age of Extinction.

Read more below, and note that actual revenue from licensed material for The Last Knight will only appear in the fourth quarter!

[lots of patting ourselves on the back]

I took a shot every time they said "brand" and now I'm sitting in the hospital with alcohol poisoning. Maybe Hasbro will pay my medical bills since they're so profitable.

Re: Hasbro Answers How Transformers: The Last Knight Affected Sales and Revenue (1900596)
Posted by Bronzewolf on July 29th, 2017 @ 12:49pm CDT

Thanks to a Spanish-language Hasbro catalog, we have some new, higher-quality versions of the stock photography for Transformers The Last Knight deluxe Crosshairs and Strafe, and then Leader Class Dragonstorm! The new photos show off each figure's Robot mode, alt mode, and box very nicely, and give another good look at Strafe's new paint job, and Crosshair's newly-retooled trenchcoat! Check them all out mirrored below!

Re: Hasbro Answers How Transformers: The Last Knight Affected Sales and Revenue (1900603)
Posted by Bronzewolf on July 29th, 2017 @ 1:01pm CDT

Man, I'll have to get myself a Crosshairs. Missed him the first time around, and now he's even better, it seems. Can't wait to find this wave.

Re: Hasbro Answers How Transformers: The Last Knight Affected Sales and Revenue (1900629)
Posted by Va'al on July 29th, 2017 @ 3:11pm CDT

Via fellow Seibertronian carytheone, we have our first sighting of the Walmart exclusive Flip and Change Bumblebee from the Autobots Unite subline for Transformers: The Last Knight! The figure comes in the same wave as Hot Rod, also with simplified transformation, though not pictured below - found at a store in Baton Rouge, Louisiana, for $19.87.

If you come across this or any other figures, make sure to let other fans know through our Sightings Sections and Database - and as always, happy hunting!

Re: Hasbro Answers How Transformers: The Last Knight Affected Sales and Revenue (1900631)
Posted by Seibertron on July 29th, 2017 @ 3:42pm CDT

For those of you who just read about the Flip and Change Bumblebee being sighted at Walmart, you can find the similarly styled Transformers The Last Knight Flip and Change HOT ROD figure via Walmart.com. Both Flip and Change Bumblebee and Hot Rod are part of Walmart's exclusive Autobots Unite sub-line. In addition, you can also view his product images, which have been mirrored below.

As of this post, Flip and Change Bumblebee was not currently available at Walmart.com. In addition, no other Last Knight Hot Rod products were available either, all of which are exclusive to Walmart in the United States.

Re: Hasbro Answers How Transformers: The Last Knight Affected Sales and Revenue (1900632)
Posted by Quantum Surge on July 29th, 2017 @ 3:50pm CDT

I'll wait for Crosshairs to be on discount. There's not too much to make me buy $7 for a figure that's sort of similar to the AOE figure.

Re: Hasbro Answers How Transformers: The Last Knight Affected Sales and Revenue (1900644)
Posted by King Kuuga on July 29th, 2017 @ 4:11pm CDT

Does Flip and Change Hot Rod appear to be built on the Lockdown mold like his toys in other assortments?

Re: Hasbro Answers How Transformers: The Last Knight Affected Sales and Revenue (1900645)
Posted by -Kanrabat- on July 29th, 2017 @ 4:15pm CDT

King Kuuga wrote:Does Flip and Change Hot Rod appear to be built on the Lockdown mold like his toys in other assortments?

Yes, and Bumblebee too.
It's a nice concept and a nice gimmick. Not perfect, but fun nonetheless.

Re: Hasbro Answers How Transformers: The Last Knight Affected Sales and Revenue (1900646)
Posted by King Kuuga on July 29th, 2017 @ 4:18pm CDT

-Kanrabat- wrote:
King Kuuga wrote:Does Flip and Change Hot Rod appear to be built on the Lockdown mold like his toys in other assortments?

Yes, and Bumblebee too.
It's a nice concept and a nice gimmick. Not perfect, but fun nonetheless.

Wasn't there a F&C Bee in the AOE line? I assumed this was a reuse of that.

Re: Hasbro Answers How Transformers: The Last Knight Affected Sales and Revenue (1900654)
Posted by Jelze Bunnycat on July 29th, 2017 @ 4:59pm CDT

King Kuuga wrote:
-Kanrabat- wrote:
King Kuuga wrote:Does Flip and Change Hot Rod appear to be built on the Lockdown mold like his toys in other assortments?

Yes, and Bumblebee too.
It's a nice concept and a nice gimmick. Not perfect, but fun nonetheless.

Wasn't there a F&C Bee in the AOE line? I assumed this was a reuse of that.

All of Hot Rod's toys are based on Lockdown, if applicable, sharing the same basic maker (Lamborghini). F&C Bumblebee is a direct reuse of the same toy from AoE, sharing its gimmick with Lockdown.

Re: Hasbro Answers How Transformers: The Last Knight Affected Sales and Revenue (1900706)
Posted by Stuartmaximus on July 29th, 2017 @ 11:18pm CDT

Chefatron has infernocus review up

Re: Hasbro Answers How Transformers: The Last Knight Affected Sales and Revenue (1900707)
Posted by Bronzewolf on July 29th, 2017 @ 11:28pm CDT

Stuartmaximus wrote:Chefatron has infernocus review up

I'll post this on the front page shortly, thanks!

Re: Hasbro Answers How Transformers: The Last Knight Affected Sales and Revenue (1900708)
Posted by Stuartmaximus on July 29th, 2017 @ 11:31pm CDT

Bronzewolf wrote:
Stuartmaximus wrote:Chefatron has infernocus review up

I'll post this on the front page shortly, thanks!

Re: Hasbro Answers How Transformers: The Last Knight Affected Sales and Revenue (1900709)
Posted by Bronzewolf on July 29th, 2017 @ 11:35pm CDT

Youtube Transformer Reviewer Cheftron, (who has been a front page regular as of late because of his early looks at figures), has recently posted a video focusing on the new Transformers The Last Knight Combiner Infernocus! This is our best look yet at the gestalt, who's limbs come from the Transformers Prime Abominus toy, and features a brand new center robot to form the chest. This figure has flown considerably more under the radar compared to other recent movie figures, with very few in-hand images and sightings, so this review is a great resource to help decide if you want to pick him up when he hits retail in the coming weeks. Check it out below!

Re: Hasbro Answers How Transformers: The Last Knight Affected Sales and Revenue (1900717)
Posted by Terrsolpix on July 30th, 2017 @ 12:48am CDT

Honestly he's one of the only figures I'm hunting ATM.

Re: Hasbro Answers How Transformers: The Last Knight Affected Sales and Revenue (1900728)
Posted by Burn on July 30th, 2017 @ 2:12am CDT

He was at my TRU today, but I'll be damned if I'm paying TRU's price for him.

Anyhoo ... onto old mate Megatron.

When this guy was unveiled, I wanted ... wanted wanted wanted.

Now I have.

And now he has a new name.

Captain Floppy Legs.

While the flame thrower is a fantastic addition, it tends to make that side of the body heavy, combine with a weaker hip on the same side, posing him gets difficult.

Guess I'll just have to steal the GF's nail varnish ...
(No comment about the alt mode, have yet to transform him)

Re: Hasbro Answers How Transformers: The Last Knight Affected Sales and Revenue (1900729)
Posted by Terrsolpix on July 30th, 2017 @ 2:13am CDT

Burn wrote:He was at my TRU today, but I'll be damned if I'm paying TRU's price for him.

Anyhoo ... onto old mate Megatron.

When this guy was unveiled, I wanted ... wanted wanted wanted.

Now I have.

And now he has a new name.

Captain Floppy Legs.

While the flame thrower is a fantastic addition, it tends to make that side of the body heavy, combine with a weaker hip on the same side, posing him gets difficult.

Guess I'll just have to steal the GF's nail varnish ...
(No comment about the alt mode, have yet to transform him)

Make sure the shoulder ball bars are correct. My dreadwing has two right ones.

Re: Hasbro Answers How Transformers: The Last Knight Affected Sales and Revenue (1900732)
Posted by Va'al on July 30th, 2017 @ 2:53am CDT

Mexican toy collector Alex Buentello, via his Instagram account, has shared images of the upcoming new mold for deluxe Bumblebee in the Transformers: The Last Knight toyline! The new deluxe adds some spike wings to the car door ones, comes with the arm cannon, and is still part of the Premier Edition branding. Check it out below!

Re: Hasbro Answers How Transformers: The Last Knight Affected Sales and Revenue (1900735)
Posted by Autobot Roadburn on July 30th, 2017 @ 4:01am CDT

Agh, I can't wait for this guy to hit shelves. He looks amazing. I just need him and the deluxe Hot Rod (and maybe Cogman), then once I ship my Pile of Loot with Scorn and Nitro Zeus I'll have everyone I'm looking for out of the movie lineup. I managed to track down a voyager Megatron last week (finally) and I honestly haven't been so impressed with a Transformer in a couple months. The transformation is super smooth and fun, doesn't get in its own way and mine has all tight joints, also a first for me in a few months.

Re: Hasbro Answers How Transformers: The Last Knight Affected Sales and Revenue (1900736)
Posted by Carnivius_Prime on July 30th, 2017 @ 4:06am CDT

Need!

Re: Hasbro Answers How Transformers: The Last Knight Affected Sales and Revenue (1900740)
Posted by Przemo24Pl on July 30th, 2017 @ 5:06am CDT

I want him

Re: Hasbro Answers How Transformers: The Last Knight Affected Sales and Revenue (1900741)
Posted by Rainmaker on July 30th, 2017 @ 5:09am CDT

It's amazing, but the head looks off somehow...

:MAXIMAL:

Re: Hasbro Answers How Transformers: The Last Knight Affected Sales and Revenue (1900743)
Posted by Carnivius_Prime on July 30th, 2017 @ 5:48am CDT

Rainmaker wrote:It's amazing, but the head looks off somehow...

I think it looks fine but maybe you can swap it for one of the many, many, many other Bumblebee figure's heads?

Re: Hasbro Answers How Transformers: The Last Knight Affected Sales and Revenue (1900745)
Posted by Cybertronius Primus on July 30th, 2017 @ 6:18am CDT

I really hope this guy gets over to the UK soon, he looks so good. I picked up the original Abominus mold from a car boot sale a few years back and was impressed, and this guy just seems to amend all my previous nitpicks with the old guy. Can't wait!

Re: Hasbro Answers How Transformers: The Last Knight Affected Sales and Revenue (1900754)
Posted by Burn on July 30th, 2017 @ 7:34am CDT

Transformed Megatron.

Started off with the instructions, decided to toss them aside because trying to read anything printed in those colours on that background is near impossible for me.

He's pretty easy to figure out though. But you have to do a lot of small/minor adjustments to make sure everything lines up perfectly to lock together.

His nose cone doesn't want to stay locked in place all the time. That takes a bit of wrangling to get things to lock in. As do the wings to the legs.

Once transformed ... he's quite possibly the largest transformer jet, not just the wingspan, but the length as well. He's a mish mash though. In some spots, lots of detail, very much a jet ... others, you can clearly see robot parts.

He's a good figure, and definitely better than his voyager version. But if they were to put Masterpiece level effort into him, he could be the greatest Megatron figure ever.

Re: Hasbro Answers How Transformers: The Last Knight Affected Sales and Revenue (1900773)
Posted by EvasionModeBumblebee on July 30th, 2017 @ 9:45am CDT

Yeah, that Bumblebee still looks awesome, I can't wait to add him to my collection. It'll probably be a while though, I haven't even found the wave 2 deluxes in stores yet.

Re: Hasbro Answers How Transformers: The Last Knight Affected Sales and Revenue (1900797)
Posted by Bradimus on July 30th, 2017 @ 11:52am CDT

I've haven't gotten anything since DotM and that was mostly cyberverse so this Bumblebee excites me because it looks like they corrected so many of the little issues with the previous versions. However I don't understand why Hasbro doesn't give Bee the transformable battle mask head they created for Battle Blades Bumblebee. That little minor issue may be the one thing that keeps me from getting this figure which otherwise would become my definitive Bumblebee.

Also, where is his hammer?

Re: Hasbro Answers How Transformers: The Last Knight Affected Sales and Revenue (1900823)
Posted by Przemo24Pl on July 30th, 2017 @ 1:50pm CDT

when he will be avaible to buy

Re: Hasbro Answers How Transformers: The Last Knight Affected Sales and Revenue (1900826)
Posted by EvasionModeBumblebee on July 30th, 2017 @ 2:07pm CDT

Bradimus wrote:
Also, where is his hammer?

Unfortunately he doesn't come with one. I'm sure a third party will have one soon, there's already one for the masterpiece figure.

In the meantime, here's a hastily photoshopped version of what this Bee would look like with the hammer (with an appropriately epic background, of course.)

TLK Bee Poster.jpg

Re: Hasbro Answers How Transformers: The Last Knight Affected Sales and Revenue (1900828)
Posted by Carnivius_Prime on July 30th, 2017 @ 2:10pm CDT

That is a nice photoshop. Will have to get that backdrop printed out and stuck on the shelf behind Bee when he is released and purchased by the me.

Re: Hasbro Answers How Transformers: The Last Knight Affected Sales and Revenue (1900835)
Posted by T_Donor66 on July 30th, 2017 @ 2:56pm CDT

Burn wrote:Transformed Megatron.

Started off with the instructions, decided to toss them aside because trying to read anything printed in those colours on that background is near impossible for me.

He's pretty easy to figure out though. But you have to do a lot of small/minor adjustments to make sure everything lines up perfectly to lock together.

His nose cone doesn't want to stay locked in place all the time. That takes a bit of wrangling to get things to lock in. As do the wings to the legs.

Once transformed ... he's quite possibly the largest transformer jet, not just the wingspan, but the length as well. He's a mish mash though. In some spots, lots of detail, very much a jet ... others, you can clearly see robot parts.

He's a good figure, and definitely better than his voyager version. But if they were to put Masterpiece level effort into him, he could be the greatest Megatron figure ever.

Gotta disagree on that one. Voyager Megatron, imo, has better proportions, less kibble, and a wayyy better fusion cannon. Just my opinion though.

Re: Hasbro Answers How Transformers: The Last Knight Affected Sales and Revenue (1900836)
Posted by Stuartmaximus on July 30th, 2017 @ 3:01pm CDT

T_Donor66 wrote:
Burn wrote:Transformed Megatron.

Started off with the instructions, decided to toss them aside because trying to read anything printed in those colours on that background is near impossible for me.

He's pretty easy to figure out though. But you have to do a lot of small/minor adjustments to make sure everything lines up perfectly to lock together.

His nose cone doesn't want to stay locked in place all the time. That takes a bit of wrangling to get things to lock in. As do the wings to the legs.

Once transformed ... he's quite possibly the largest transformer jet, not just the wingspan, but the length as well. He's a mish mash though. In some spots, lots of detail, very much a jet ... others, you can clearly see robot parts.

He's a good figure, and definitely better than his voyager version. But if they were to put Masterpiece level effort into him, he could be the greatest Megatron figure ever.

Gotta disagree on that one. Voyager Megatron, imo, has better proportions, less kibble, and a wayyy better fusion cannon. Just my opinion though.

don't forget the...cough**oversized Wei Jiang Voyager**cough :WHISTLE:

Re: Hasbro Answers How Transformers: The Last Knight Affected Sales and Revenue (1900838)
Posted by Quantum Surge on July 30th, 2017 @ 3:14pm CDT

I have a feeling that the potential 2018 Bee might take engineering cues from this Bee. Still, this figure should have been released, and the re/depaint of the AOE mold should have been used for any store as an exclusive.

Re: Hasbro Answers How Transformers: The Last Knight Affected Sales and Revenue (1900844)
Posted by Burn on July 30th, 2017 @ 3:53pm CDT

T_Donor66 wrote:Gotta disagree on that one. Voyager Megatron, imo, has better proportions, less kibble, and a wayyy better fusion cannon. Just my opinion though.

I found the jet mode to be severely lacking in ... something. I don't know what it was exactly but once I transformed him I was left disappointed.

Both voyager and leader are still impressive figures though.

And Stewie, as I've said to others I will say to you, keep 3P discussions OUT of the official threads.

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