Greetings Seibertronians! If you backed the Victory Saber HASLAB project and are subscribed to the newsletter, you may already have received this email update on the production process. For those who haven't received it, I'm here to relay the info ...
It was Black Friday today at Toysrus and while it looked great on paper, none of you missed anything. Yes, the Cyberverse one steps and warriors had good sales, but it was the same 5 figures/characters and while the promoted ...
Yeah, you thought getting exclusives was already hard enough at times, but you seen nothing yet! A few days ago, Hasbro announced their first NFT, as they said they would (which yes, goes against their claims to be environmentally friendly). ...
Hasbro CEO Brian Goldner, 58, passed away earlier today, just two days after taking a medical leave of absence. Goldner joined Hasbro in 2000, became the CEO of Hasbro in 2008 and its chairman in 2015. He was instrumental in ...
Well, Transformers fans, it looks like we are going to have a big reveal this coming week! The Transformers official Facebook page has posted that on Friday, the Transformers team at Hasbro will be doing a Fan First Friday streaming ...
Thanks to Hasbro, we've been alerted to another Transformers Tuesday reveal from Hasbro! This reveal brings us another of the "Battle Across Time" subline from Transformers: Kingdom. This two-pack, a shared exclusive between Hasbro Pulse and Amazon, contains Maximal Skywarp, ...
The Amazon exclusive 2-pack (subtitled 'Battle Across Time') of Grimlock and Mirage has been revealed! What's more, it's also up for preorder at Amazon, with a limited number of sets available at Hasbro Pulse (where Pulse Premium members have first ...
Greetings Seibertronians! Thanks to fellow Seibertron user, Shiningstar7896, we got pointed towards this article from Reuters. The bulk of the article is from statements made at the Hasbro’s 2021 First Quarter Financial Results Conference Call, which is also where we ...
Hasbro made a big splash when they announced that they were aiming to phase out plastic usage. This was picked up by many news sties beyond our Transformers community. We have seen some of these initiatives with the Kingdom line ...
Greetings Seibertronians! Today I bring good news for all Transformer fans in the United Kingdom! As, we've learned from toy reviewer, Thew's twitter account, and fellow Seibertron user, Blackeyedprime, that Hasbro had finally set up the UK arm of their ...
Thanks to our own Dominus Prime, we've learned the release for the next and final portion of the War for Cybertron cartoon is coming up this summer! According to an article on Anime News Network, during Hasbro's recent Investor Day, ...
Greetings Seibertronians! We've got big news for fans of the little Transformers BotBots as Netflix and Hasbro’s eOne are teaming up to bring the BotBots to your screens! 20 episodes are being planned for the service. Have a look at ...
Greetings Seibertronians! We've got some big news that kids entertainment provider Nickelodeon and Hasbro’s eOne are teaming up to deliver a new animated Transformers series! This series will initially be 26 episodes long (each being half an hour in length). ...
Right now, Hasbro is presenting their Virtual Investor Event which will outline how our differentiated advantage in play and entertainment is Supercharging Our Brand Blueprint and creating opportunities for growth. The event is hosted by Brian Goldner, Chairman and Chief ...
Thanks to a press release from Hasbro, we bring you news of a new virtual event to be held on Hasbro Pulse's Youtube channel this coming September 25th and 26th- Hasbro PulseCon! This will be an event somewhat similar to ...
Big news for Hasbro's fight against knock off (KO) toys. There has been an investigation by the Shanghai police which started back in April when Hasbro China reported on Weijiang's activities. For those unaware, Weijiang is a Chinese company that ...
Thanks to Seibertronian DecepticonFinishline, we have some big news regarding the Transformers brand's management. John Warden, the Transformers brand Design Manager since 2014, has now moved on to another Hasbro property. According to the Twitter account @PwrRngrSite, Warden has moved ...
Thanks to a heads up from Seibertronian Nemesis Primal, we've been alerted to a post on the official Transformers Facebook page regarding the upcoming Fan First Friday event. This coming Friday, July 17th at 6:30am PST/9:30am EST/2:30pm BST/11:30pm AUS, Hasbro ...
Thanks go to Hasbro (and fellow Seibertronian Aronjlove) for letting us know that the final trailer for the quickly approaching War for Cybertron: Siege series is available to view! Netflix and Hasbro, Inc., in partnership with Rooster Teeth, today released ...
It's no surprise 2020 hasn't be great for businesses. The comics and publishing industries have been hit especially hard between halted productions, shipping delays, and most retailers only just now starting to come out of quarantine. But despite all of ...
Hasbro has a new post on their official Transformers page on Facebook, in support of the Black community. It highlights their commitment to speaking out and standing in solidarity, which they initially posted earlier this month on their site. Their ...
News on the comics front was a bit slow due to IDW and other big publishers choosing to postpone their release of new comics during part of the pandemic. Well, we got a lot of news all at once and ...
Hasbro released their first quarter numbers for 2020 today and actually took the time to detail everything fans, and more importantly retailers and shareholders, could expect for the remainder of the year. Since they have so many different supply chains ...
While there is a lot of talk and news about the current pandemic, the news that touched our hobby was mainly regarding events, and there was even worse news of Transformers AOE star Sophia Myles' father dying of the virus. ...
According to the Providence Journal, Hasbro has apparently shuttered its office doors worldwide out of concern for the Coronavirus threat. Here is the information available of Providence Journal's website in an article that addresses other companies around Providence such as ...
Hasbro Pulse is going to be livestreaming from Toyfair 2020 tomorrow, 2/22/20 at 1:30PM Eastern time! This is only available to Pulse Premium members so if you want to sign up now is a great time. For $50.00/year it offers ...
Greetings Seibertronians! Fellow Seibertron user, TF-fan Kev777, has let us know that they've recieved an email from Hasbro Pulse, informing them that their subscription has been extended for 6 months as part of the celebration surrounding the launch of the ...
Greetings Seibertronians! It's that time of year folks, as Wonder Festival 2020 [Winter] is set to kick off in Japan this weekend, and of course Takara Tomy will be there with some goodies to show off. According to a post ...
As we get ready to close out the year, the Transformers Hall of Fame is ready to induct a few new members from 2019! The 2019 Hall of Fame vote is now online, and you can find that vote HERE. ...
Thanks to Seibertronian xRotorstormx, we have news of an article which is of interest. In a recent Goldman Sachs conference in New York, Brian Goldner, Hasbro CEO had plenty to be excited about. This year so far, Hasbro stock is ...
Hasbro will begin phasing out plastic from their packaging beginning in 2020. That includes polybags, elastic bands, shrink wrap, window sheets and blister packs, all to be phased out from new product releases by 2022. At the top of the ...
You are never getting that G1 Jetfire reissue, ever. For those unaware, while almost everything to do with Transformers is owned by Hasbro/Takara Tomy, the designs for the Jetfire toy is not, nor is the use of that specific Macross ...
This year is a big year for the Transformers brand, as we celebrate the 35th anniversary of the brand as a whole! This anniversary brings with it a new and different type of celebration for the brand involving people who ...
Greetings fellow Seibertronians! So, Bumblebee did kind of well at the box office, did you hear? So well in fact that although not even the power of the Matrix itself could put its sibling company Paramount in the black, it ...
Hasbro has a question for you. To celebrate the Transformers franchise's 35th anniversary Hasbro is launching a year-long campaign asking fans how they are "More than Meets the Eye". To kick off the celebration they have a special video from ...
Below are the results for Hasbro's first quarter in 2019. The main brands bringing in revenue are Play Doh, Monopoly and Transformers. Read more below. First quarter 2019 revenues increased 2% to $732.5 million; Absent a negative $24.3 million impact ...
The Toysrus bankruptcy of last year is still a very sour spot for fans as well as Hasbro's CEOs and fellow investors, where it monopolizes shareholder meetings even in the latest quarterly discussions. However, I thought it would be fun ...
Special news today, fellow Seibertronians, for there appears to be a vacancy in Hasbro’s Allspark Studios for a Narrative Director Position! Also known as the “Creative Steward”, the job listing went up yesterday out of Hasbro headquarters in Burbank, California, ...
You'll recall we recently wrote about Machinima shutting down sources to all of their videos including their series of Prime Wars Trilogy animations. Now after some recent events we seem to have a better understanding as to why. Thanks to ...
Fans of "third party not-Transformers", bootlegs, and over sized knockoff products tend to defend them by saying such things as, "if Hasbro cared they would do something about them" or "they're legal in China, things are more relaxed there". But ...
In what more-or-less constitutes another stage in an ongoing saga, US and International Amazon has resumed shipping its products to Australian customers this morning. This is quite good news for Australian online collectors, but given the time since the last ...
There are a lot of corporate deals happening and many involve our beloved Transformers. We were sent a press release from Hasbro regarding an international distribution deal with Cartoon Network for Transformers: Cyberverse. Transformers: Cyberverse will be coming to Europe, ...
We're getting news, alongside the quarterly investor calls and reports, that Hasbro seems to be having some issue at the moment, on a number of fronts. According to a number of source, including the WPRI and the Providence Journal, there ...
Recently, the new Hasbro X Alpha Transformers MA-1, a bomber jacket designed to flip between a yellow Bumblebee theme or a G1 box art theme, went up pre-order. Well, thanks to seibertron xRotorstormx, we now have in hand images for ...
Alpha Industries has finally opened pre-orders for the new, officially licensed, limited edition, MA-1 style, Transformers jacket. The Jacket is reversible so you can choose to wear it with the Bumblebee racing stripes style being shown off or you can ...
PUMA and Hasbro have teamed up to create exciting Transformers themed footwear! PUMA will combine the Transformers theme with its RS-X shoe, which is based on the iconic 1980s Running System (RS) line. For PUMA and Hasbro, the launch of ...
As we speak, the doors to Brand Licensing Europe 2018 - taking place in London until 11th October - are about to open, and Hasbro is part of the floor and taking the main spotlight on the latest issue of ...
We had covered the other day a story about the ongoing troubles of international toy retail chain Toys R Us, in which a return of the store to the US had been advanced by the company on a number of ...
We have news of a big shift and appointment over at Hasbro, as we see the promotion of Samantha Lomow to head of Hasbro Entertainment and John Berkowitz to Hasbro Brands, both still operating under John Frascotti, President and COO ...
We had previously posted a rumour that Ollie's Bargain Outlet had purchased a massive amount of toys from suppliers who had overstock due to the Toysrus Bankruptcy. Well, it is no longer a rumour. Ollie's just posted this message on ...
