shajaki wrote:Sabrblade wrote:william-james88 wrote:Sabrblade wrote:Wait a sec, what's Hasbro's logo doing on those signs?
COMPLETE BRAND UNIFICATION!!!!!!!!
Yet... "Convoy". In English, even.
And here I thought they were ditching the Japanese monikers. I haven't seen "Convoy" in a while, unless it's a reissue.
It's a little complicated. Ever since 2007, some lines have kept the Japanese names, while others used the Hasbro names.
Here's a rundown of which toylines in Japan (and their respective media of fiction) used which names from 2007 to today:
Binaltech (2007 onward) - Takara names
Masterpiece (2007 onward) - Takara names
2007 Movie 1 - Hasbro names
Beast Wars Telemocha Series - Takara names
Encore - Takara names
Music Label - Takara names (save for the fully-colored Music Label Optimus Prime)
Sports Label - Takara names
Henkei! Henkei! - Takara names
Alternity - Takara names
Revenge of the Fallen - Hasbro names
Device Label - Takara names
Autobot Alliance - Hasbro names
Animated - Hasbro names (save for renaming Bulkhead as "Ironhide" and Ironhide as "Armorhide")
United - Hasbro names
Dark of the Moon - Hasbro names
Chronicle - Hasbro names and Takara names for certain figures (the two box sets used Hasbro names, while the EZ Collection figures used Hasbro names for only the Movieverse Legends class molds and Takara names for the G1/G2-based Legends class molds)
Prime - Hasbro names
Generations - Hasbro names
Go! - Hasbro names for the non-new characters, all new names by Takara for the new characters
Cloud - Hasbro names (save for Hot Rodimus and the all new name of Hellwarp)
Movie Advanced Series - Hasbro names
Lost Age Series - Hasbro names
Legends - BOTH names! Takara names in Katakana, Hasbro names in Latin script (save for the two Black Convoy toys keeping "Black Convoy" in both language scripts)
Q-Transformers - A varying mixture of Hasbro and Takara names
Adventure - Hasbro names for the most part, but Greejeeber, Adams, and Stepper used Takara names in both Katakana and Latin script, while Shrapnel has his Takara name "Sharpnel" in Katakana and his Hasbro name in Latin script
Unite Warriors - Takara names in Katakana and Hasbro names in Latin script
Movie the Best - Hasbro names
Power of the Primes - Hasbro names
The Last Knight - Hasbro names